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Newspaper interview with Sir Freddie Laker titled 'Cut the price and make a fortune' from Thomson's Travel, 1977

A newspaper interview article from Thomson's Travel magazine, September 1977, featuring Sir Freddie Laker discussing his low-cost aviation business philosophy and marketing strategies. The interview covers Laker's approach to pricing, tourism development, and his expanding operations including package holidays and international routes.

Sir Freddie Laker interview newspaper clipping Thomson's Travel 1977 1970s low-cost aviation business philosophy tourism package holidays marketing strategy

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Gallery: More Large Scanned Press Clippings
File: 05928_c_17ahupcgsz6886.jpg
Archive: Sir Freddie Laker Historical Society

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