The Sir Freddie Laker Historical Society
Sir Freddie Laker in business suit swinging axe in promotional black and white photograph

Sir Freddie Laker in business suit swinging axe in promotional black and white photograph

A striking black and white promotional photograph showing Sir Freddie Laker in a business suit wielding an axe, symbolizing his revolutionary approach to cutting airfare prices with Laker Airways' no-frills Skytrain service. This theatrical image captures the airline entrepreneur's bold marketing style and his mission to break down barriers in the aviation industry during the height of his transatlantic operations.

Sir Freddie Laker promotional photograph axe business suit black and white Laker Airways Skytrain aviation entrepreneur marketing 1970s 1980s

Details

File
05784_p_17ahupcgsz6648.jpg
Archive
Sir Freddie Laker Historical Society

More from Sir Freddie at Laker Skytrain

Black and white photograph of formal business meeting with four people in ornate interior setting
Prince Charles meeting Sir Freddie Laker and aviation executives at formal airport reception in 1980s
Sir Freddie Laker in dark suit and aviator sunglasses meeting with business associates in formal office setting
Sir Freddie Laker descending aircraft stairs in brown suit with briefcase, flanked by uniformed officer and flight attendant
Sir Freddie Laker petting a dark brown horse while wearing a brown overcoat, standing with woman at railway station
Black and white photograph showing Sir Freddie Laker in business attire standing next to aircraft equipment or machinery
Sir Freddie Laker in sunglasses and suit waving with blonde woman at aircraft stairs, Laker Airways plane visible
Sir Freddie Laker greeting woman with kiss at outdoor Laker Airways event with crowd and officials watching